Aman Appoints Novak Djokovic as Global Wellness Advisor

Luxury hotel group Aman has announced tennis legend Novak Djokovic as its first Global Wellness Advisor. This strategic partnership marks a significant move for Aman, aligning with its commitment to holistic wellness and the pursuit of longevity. Djokovic, who is celebrated not only for his record-breaking 24 Grand Slam titles but also for his dedication to mental and physical well-being, will bring his extensive expertise to enhance Aman's wellness offerings.

As part of this multi-year partnership, Djokovic will play a pivotal role in developing exclusive wellness programmes and events across Aman's global properties. His approach to wellness, which integrates mental health, nutrition, and fitness, will be shared with Aman guests through specially curated retreats and year-round initiatives. Additionally, Djokovic will contribute to the development of Aman Essentials, focusing on new products that align with his wellness philosophy.

This appointment follows the successful collaboration between Aman and Maria Sharapova, who joined as a Global Wellness Ambassador in 2023. Djokovic's involvement is expected to further elevate Aman's reputation as a leader in luxury wellness​.