Hair & Beauty Charity Launches “I’m Not ‘Just’ …” Campaign with Scentered
Stop. Inhale. Reset, three words that all experts within the hair, barbering, beauty, and spa industry will be undertaking this autumn through the launch of the new Hair & Beauty Charity “I’m Not ‘Just’ …” campaign in association with wellness brand, Scentered.
Following the growing demands on our industry professionals, the official industry charity Hair & Beauty Charity has partnered with wellness company, Scentered, to bring a moment of calm and serenity.
Launching this Autumn, the Charity will be gifting to professionals at a variety of industry events a complimentary Scentered wellbeing balm (worth £5). The new “I’m Not ‘Just’…” portable aromatherapy balm has been created to help provide a moment of self-care and balance for the industry, using the power of scent. Applied to pulse points, the balm provides a personal sensory experience designed to help you Stop. Inhale and Reset.
With the Hair & Beauty Charity figures showing a huge 1200% rise in the number of people aged 18-30 asking for help in the past five years, plus a 300% rise in male applicants aged 31-40 since 2019, alongside a growing influx of requests from beauty therapists, the new campaign is looking to give a moment of calm for all those within the professional hair and beauty industry.
Scentered has generously donated 5,000 balms for the “I’m Not ‘Just’ …” initiative. Alongside the gifting of the Scentered balm at industry events, professionals can also help to raise funds for the charity by purchasing gift sets in 6 or 12 boxes for gifting, retailing and team wellbeing opportunities.
Hair & Beauty Charity Manager, Natalie Merola explains, “I’m Not ‘Just’ …” campaign is about recognising all the work that our industry does outside of the expected. We know as a Charity that it’s not a simple career and that you are always going over and above to care for others – your team, customers, families, each other, and sometimes it’s about taking a moment for yourself. Partnering with Scentered is a wonderful initiative to raise awareness of the work you do and the help we provide as the official industry charity.”