Deliah Cosmetics Gel Line

Is there anything more satisfying than seeing two immaculate - and more to the point, symmetrical - feline flicks staring back at you in the mirror? How about pairing them with brows so fresh, they look like you just left the salon? Add in that it’s 5pm and you’ve been on the move all day and suddenly that all sounds like an unreachable dream. Not with the newly launched Gel Line Long-Wear Brow & Eyeliner by Delilah. Three pots, three shades, three uses… one product.

The cult-status formulation is back, but now with added brow power. Gel Line has been re-imagined, allowing you the versatility of three looks in one. Newly available in Sable and Ash, alongside the best-selling Ebony, the long-lasting formula can take you from day to night, coffee to cocktails without the fuss of having to bring your entire make-up bag with you. When used with the Angled Liner Brush you can fill out sparse brows with natural-looking hair strokes, which allows for a fuller, but not heavy, shape. Next up, create an oh-so-glamorous cat-eye by adding the sleekest line whilst also running a little Gel Line along the lower lid to frame and accentuate. Finally, using the Eyeshadow Brush you can lightly buff the liner to create a sultry, smoky eye.

Co-founder of Delilah and international make-up artist, Rupert Kingston, explains why the sell-out product has been given an upgrade: “Gel Line has always been adored by make-up artists worldwide for perfect lines and precision flicks, but we wanted to make it the product of choice for our customers too. Now, not only does it come in three shades, but it has been re-packaged to easily fit in your make-up bag and re-priced to give you three times the impact without the premium cost.”

PETA Certified and paraben-free, Gel Line is vegan-friendly, and its re-launch is part of delilah’s goal of being 100% vegan by the end of 2020. Waterproof and smudge-proof, the formula has 24-hour staying power and thanks to its rich, smooth and highly pigmented application, definition is just a flick away.

Available at Delilah Cosmetics online and 500 stockists across the globe.