Wella Ultimate Repair Range
Introducing Ultimate Repair from Wella Professionals, a game-changing, skincare-inspired four step haircare regime, that delivers long-lasting shine, strength, and smoothness. This range includes salon-exclusive backwash sizes, meaning clients can experience these transformative results in salon with the new ultimate repair salon treatment. This service needs no extra time and no rinse off, making it extremely easy to add-on to any in-salon service.
Until now, bond repair formulations have been primarily focused on inner repair- thecortex. But why stop there? Ultimate Repair is a holistic solution that rebuilds bonds inside and replenishes the hair outside too, thanks to the patented technology combining Alpha Hydroxy Acid and Omega-9.
Alpha Hydroxy Acid rebuilds the bonds inside the hair. This organic acid is small enough to penetrate the hair fibre at the deepest level, the cortex, for a strong hair core.
Omega-9, a bio-identical lipid, replenishes the outside of the hair strand. This lipid targets the outside of the hair fibre, coating the surface and filling in the cuticle to recreate a protective barrier.
The ultimate game changer: Miracle Hair Rescue, a lightweight leave-in spray for intensive, inside-out repair for all hair types, that works in just 90 seconds*. That's less than half the time of leading bond repair competitors. Add Miracle Hair Rescue to any service in your salon for a quick WOW add-on that repairs clients' hair damage, without the need to wash out - saving you time and water consumption.
Max Morini, Wella Company Vice President, Research & Development, Wella Professionals says "At Wei/a, we know hair inside-out, and what damage looks like. Our expertise is reaching new heights with the launch of Wei/a Professionals Ultimate Repair!".
The full four-step Ultimate Repair in-salon treatment has a price recommendation from £15, with the Miracle Hair Rescue express add-on service price recommendation from £10.
Clients can purchase the four-step regime from the salon to continue their Ultimate Repair journey at home, with the Miracle Hair Rescue RRP £27.