Introducing a groundbreaking extensions innovation from Great Lengths: GL Tapes Natural Cut. The result of extensive research and development by Great Lengths at their state-of-the-art production facility in Rome, Italy, Natural Cut extensions mimic the growth pattern of human hair for a seamless result that flows from root to tip in the most natural way possible.
Read MoreBYOMA, the science-backed skincare brand known for its skin barrier-first philosophy, has unveiled its latest innovation: Phyto Mucin Glow Serum. This lightweight yet powerful formula is designed to hydrate, plump, and strengthen the skin barrier, leveraging the power of plant-derived mucin for an instantly radiant complexion.
Read MoreRenowned makeup artist Pat McGrath has unveiled the Skin Fetish: Glass 001 Artistry Mask, a product inspired by the viral "glass skin" look she created for Maison Margiela's Spring/Summer 2024 Haute Couture show. This innovative peel-off mask allows users to achieve a radiant, glass-like complexion reminiscent of the runway.
Read MoreCENTRED has reformulated its best-selling Tender Love and Hair supplements to include prebiotics and probiotics, enhancing support for hair, skin, and nails. The new formula is now housed in sustainable, luxury glass jars, aligning with CENTRED’s commitment to eco-friendly practices.
Read MoreRevitaLash Cosmetics, renowned innovators in the lash, brow, and hair care categories, proudly announces the expansion of their award-winning product portfolio with the launch of Length Define Tubing Mascara. This revolutionary mascara lifts and defines, extending lashes to epic lengths while delivering nourishing benefits that leave lashes conditioned and strong.
Read MoreAveda, the purpose-driven pioneer of plant-derived, high-performance hair care has launched its latest scalp treatment, thoughtfully designed to target scalp discomfort due to dryness. The new Scalp Solutions Hydrating Scalp & Hair Masque is powered by Aveda’s Biotech Naturals Moisture Recharge Technology to replenish scalp’s moisture barrier by 77% with skincare grade hydrators. This intensive, multi-tasking, velvety crème masque delivers indulgent, soothing scalp hydration while leaving hair soft, supremely hydrated, and 4X smoother.
Read MoreThe Organic Pharmacy is expanding its sun care offering with the launch of its Daily Mineral SPF 30 UV Protection, available from 1st February. This lightweight, creamy SPF provides broad-spectrum UVA and UVB protection, harnessing 100% non-nano mineral filters to shield skin from harmful UV rays, daily pollution, and oxidative stress.
Read MoreGranado, Brazil's esteemed perfumery brand, has expanded its fragrance collection with the introduction of Citrus Brasilis, a unisex citrus scent that pays homage to the brand's rich heritage and the vibrant essence of Brazilian citrus groves.
Read MoreArtistic Nail Design has introduced the Brush-On Builder Gel range, with six elegant colour options, giving nail professionals a versatile solution for creating flawless, natural-looking nails with the durability clients expect.
Read MoreMedik8, known for its precision-led skincare, has introduced Liquid Peptides Advanced MP, a next-generation anti-ageing serum powered by Dual MiniProteins—a pioneering biotechnology designed to deliver faster, deeper, and longer-lasting wrinkle reduction.
Read MoreEviDenS de Beauté has introduced the All-in-One Purifying Cleanser, a luxurious skincare solution that merges advanced cleansing technology with the refinement of French-Japanese beauty traditions. Designed to provide clarity, balance, and deep purification, this innovative formula simplifies skincare while delivering powerful results.
Read MoreAesop’s Aurner Eau de Parfum is an unconventional take on a floral fragrance, drawing on the poetic tensions between tenderness and strength. In an arrangement of unexpected contrasts, rousing green spices converge with herbaceous depths, while a resonant floral heart finds roots in sumptuous woods. With this, the fragrance’s defiant character blooms.
Read MoreBenefit Cosmetics is saying hello to the BADgal Bounce Mascara, a new addition to their renowned BADgal line, designed to deliver fuller, fluffier, and lifted lashes. This mascara features a custom-engineered dual-sided brush: one side with densely-packed flexible fiber bristles to evenly coat each lash, and the other with a fine-tooth plastic comb to separate and define, allowing for a customizable application.
Read MoreSimplify your skincare routine and achieve next-level hydration with The Hydra Pads, the latest innovation from Scandinavian skincare brand MANTLE. These daily exfoliating hydration pads exfoliate, hydrate, and tone your skin in one effortless step.
Read MoreDr.Jart+, the Korean skincare innovator, has unveiled the Ceramidin Skin Barrier Eye Cream, the latest addition to its renowned Ceramidin collection. Designed to strengthen and protect the delicate eye area, this advanced formula is powered by ceramides, panthenol, and Blumilight, the latest breakthrough ingredient in K-beauty.
Read MoreRMS Beauty has unveiled its latest innovation, the Chameleon Liplights Cream Lipgloss. This multitasking lip product offers a personalized touch, transforming into a vibrant pink hue tailored to your unique pH levels. Packed with plumping peptides and nourishing botanical butters, this formula doesn’t just look good—it hydrates, volumises, and leaves a perfect, glossy finish. Plus, the sleek, slant-tip applicator gives you flawless precision, all in a stylish, eco-friendly tube made from 100% recycled aluminium.
Read MoreLANEIGE, renowned for its innovative skincare solutions, has introduced the Water Bank Gentle Gel Cleanser. This cleanser is meticulously formulated to effectively remove makeup, sunscreen, and impurities without compromising the skin's moisture barrier, leaving it hydrated and supple.
Read MoreTRESemmé’s has introduced their latest launch, the Lamellar Shine Ultra Gloss Spray, delivering triple-action benefits as an instant shine enhancer, heat protector, and humidity shield!
Read MoreL'Oréal Groupe has unveiled L'Oréal Cell BioPrint, a tabletop hardware device that provides personalized skin analysis in just five minutes, using advanced proteomics – the study of how protein composition in the human body affects skin aging.
Read MoreMulti-award winning Swiss nailcare brand Mavala kicks off 2025 with the launch of the Neo Nudes nail collection, a stunning selection of six versatile shades, designed to be the perfect nude for a wide variety of skin tones. Inspired by the understated elegance currently dominating nail trends, this collection celebrates the minimalist beauty of ‘barely there’ manicures that gained prominence in 2024.
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