Living Proof StyleLab Air-Dry Styler
In today's busy world, people are constantly searching for ways to streamline their routines without compromising on quality or results — especially when it comes to haircare. Driven by a desire for effortless styling options that also promote healthier hair, the trend toward air-drying is gaining momentum with 87% of consumers wanting to speed up their haircare routines — and 80% choosing to air-dry their hair to avoid heat damage. Achieving the perfect mix of speed, convenience, and all-day style remains elusive in the world of haircare as many existing stylers offer solutions for air-drying but lack sufficient hold or weigh down hair.
Living Proof StyleLab Air-Dry Styler - your go-to cream for a healthy and effortless look. No heat damage, no frizz. Designed for low-maintenance, natural styles that last all day, this lightweight, cream-based styler fights frizz, maintains softness, and helps cut down on air-dry styling time. The seamless blend of style, convenience, and effortless application makes StyleLab Air-Dry Styler an indispensable styling tool for anyone who wants to embrace their natural texture while keeping their routine simple and low maintenance.
The StyleLab Air-Dry Styler has a targeted HairTech approach and an innovative formula. By blending clays, waxes, and a proprietary emollient together, it overcomes the challenges of air-dry styling, taming frizz and ensuring lasting style with a soft hold.
Available now at Living Proof.