Allies of Skin Supercharged SPF 50 Duo

Skincare brand Allies of Skin has released two new SPF formulas, and they could not have arrived at a better time. Both are designed for daily use, but each takes a very different approach to sun protection. Whether you are looking for a truly invisible SPF or one that gives you a slow-burn glow, this new duo has you covered.

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Floris Purple Memoire

Floris London, Britain’s oldest family-run perfumery, has released Purple Mémoire, a scent rooted not in trend but in legacy. This new Eau de Parfum captures a quieter, more personal side of the brand’s 294-year history, drawing from the family’s own archive and memories of a garden once tended by generations past.

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FlorisNatalia Kulak
RMS Beauty Radiance Lock Setting Mist

RMS Beauty has just dropped its first-ever setting mist, and true to form, it’s not what you’d expect. The new Radiance Lock Setting Mist is a microfine, alcohol-free spray designed to lock in your makeup while treating your skin with the same level of care you'd expect from a high-performing serum.

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ZO Skin Health Reformulates Rozatrol

ZO Skin Health has unveiled a reformulated version of Rozatrol, its signature serum for red, sensitive and rosacea-prone skin. The updated product, launching in May 2025, introduces a new proprietary complex designed to deliver improved relief from redness while strengthening the skin barrier and supporting the microbiome.

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Molly-Mae x Beauty Works Blonde Collection

Beauty Works, the UK’s leading luxury hair extension brand, is excited to announce the relaunch of their iconic collaboration with influencer and entrepreneur Molly-Mae Hague. Celebrating Molly-Mae’s evolution into motherhood and her continued success as a dynamic businesswoman, the 2025 collaboration introduces the highly anticipated High Altitude Blondes collection.

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Merit The Uniform Tinted Mineral SPF50

Merit Beauty has just dropped what could be its most wearable product to date: The Uniform Tinted Mineral SPF 50, landing officially on 22 May. Designed to slip into your daily routine as effortlessly as their cult Minimalist Complexion Stick, this latest launch blurs the line between skincare and makeup with that quiet luxury feel the brand is known for, without the usual SPF drama.

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MeritNatalia Kulak
Cerruti 1881 VIVO

Cerruti 1881 is stepping back into the spotlight with VIVO, its first major fragrance launch in over 30 years — and it’s aiming squarely at a new generation. Known for rewriting the rules of tailoring and gender fluid fashion, the brand is now rewriting its own olfactory legacy with a scent that’s as bold in concept as it is in composition.

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Katherine Daniels Bakuchiol Cream

For years, retinol has been the gold standard for tackling visible signs of ageing and re-creating a youthful glow. But sometimes the truth is your skin just isn’t ready for it and it can be too harsh and damaging. But Katherine Daniels Skincare has the answer, with their revolutionary new Bakuchiol Cream — the skin-friendly alternative to retinol, with all of the results. 

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Kama Ayurveda Vanasara Ashwagandha Invigorating Essence

Kama Ayurveda’s new Vanasara Ashwagandha Invigorating Essence is a luxurious, energising mist designed to transform your skincare routine. Powered by the adaptogenic strength of {Ashwagandha}, this essence revitalises dull skin, strengthens skin barrier and delivers an instant boost of hydration. Infused with a blend of four Ayurvedic floral waters – Neroli, Mogra, Vetiver, and Rose – it soothes and balances the skin, leaving it fresh, plump, and glowing.

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IMAGE Skincare AGELESS+

IMAGE Skincare has just dropped its AGELESS+ range in the UK, and it’s making a confident play for professionals who’ve grown tired of retinol products that promise a lot and deliver little—often at the cost of skin health. Debuting at Wigmore Presents 2025, the new line is geared towards building skin tolerance without compromise, pairing clinical strength with calming, barrier-supporting ingredients.

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CND SHELLAC VIVID

CND is proud to introduce SHELLAC VIVID – a striking new collection of seven high- opacity colours, designed to unleash creativity and precision for the professional nail industry. Engineered for vibrant nail art and impeccable craftsmanship, SHELLAC VIVID empowers Nail Professionals with hyper-pigmented shades that inspire bold, graphic designs and limitless possibilities.

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CNDNatalia Kulak
Dermalogica Magnetic[+] Afterglow Cleanser

Want glowing skin every day? Dermalogica’s new Magnetic[+] Afterglow Cleanser is a moisture-bonding cleansing cream designed to transform your daily skin care regimen. Powered by Cellular HydraBond Technology, this advanced formula acts like a magnet to help skin retain hydration. The result: skin that feels refreshed, hydrated, and perfectly prepped for the next steps in your routine.

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GLOWWA Collagen

Introducing GLOWWA Collagen, the latest innovation from the multi-award winning hair health and wellbeing brand. Three years in the making, this patented collagen is a leap forward in the hair and beauty space. Packed with ultra-fine collagen peptides (three times smaller than any others on the market), this innovative formula is designed to kick start absorption into the body the moment it enters the mouth – stimulating collagen production and delivering visible results to skin and hair health in just 30 days.

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GLOWWANatalia Kulak
iS Clinical Extra Strength Active Peel Brightening System

iS Clinical has just introduced its latest innovation, the Extra Strength Active Peel Brightening System, a high-performance two-step treatment designed to deliver professional-grade exfoliation and radiance at home. Unlike the brand’s original Active Peel System, this new formula offers a more intense experience, targeting those who want deeper results without the need for clinic visits.

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SYNC Beauty Launches in the UK

A new player has entered the UK beauty space—meet Sync Beauty, a wellness-meets-skincare brand that’s doing things a little differently. With a philosophy rooted in rhythm and routine, Sync is here to support skin health in harmony with your day-to-day life, not in competition with it.

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Emma Roberts x KIKO Milano Limited Edition Collection

Emma Roberts has joined forces with KIKO Milano to launch a new limited edition capsule collection inspired by her signature beauty aesthetic: think natural radiance, soft smoky eyes, and a statement lip. The 13-piece line is infused with skin-loving ingredients and packed with multipurpose products that blend skincare with high-impact makeup.

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