GloRilla Announced as Ambassador For All Of Rihanna’s Fenty Brands

As the first-ever exclusive partner of both Rihanna’s beauty and apparel brands, Grammy- nominated hip-hop artist, GloRilla, debuts one of her favorite Fenty beauty looks in the premier campaign: smooth edges and super-glossy lips and skin. Personally selected by Rihanna, the visionary behind Savage X Fenty and the Fenty Beauty brands, GloRilla upholds the brands’ missions to empower and inspire through authenticity and unapologetic style. As the face of the “Glo Up Close” campaign, she will showcase the Spring 2025 collection from Savage X Fenty while encouraging fans worldwide to embrace their own glow from head to toe with Fenty Hair, Skin and Beauty.

"I’m beyond excited to be the frst-ever joint partner for Fenty brands for Spring 2025! Rihanna has always been such an icon and inspiration and being chosen to represent her vision across Savage X Fenty and Fenty Beauty is an honor. This spring season is all about celebrating confdence, boldness, and embracing your glow. I can’t wait for y’all to experience it all!" comments GloRilla on the new role.

GloRilla will appear in a series of Fenty apparel and beauty campaigns, now through April 2025.