Electimuss Astrum Nova
Electimuss, the niche British fragrance house celebrated for its intense, indulgent compositions, unveils Astrum Nova — a luminous new addition to the Lustrous Collection, inspired by the ancient connection between the stars above and the earth below.
Radiant, joyful, and deeply elegant, Astrum Nova is a sophisticated woody fragrance with a heart that bursts with juicy, modern fruit notes. Opening with a constellation of citrus – bergamot, lemon, and mandarin – the scent is lifted by lush mango and dark berries, softened with the apricot-like freshness of osmanthus and the powdery luxury of orris root. Grounded by precious oud, oakmoss, and musk, and enveloped in the warmth of tonka, vanilla, and ambertonic, Astrum Nova leaves a sensual, lingering trail that is both vibrant and refined.
Crafted by perfumer David Chieze, Astrum Nova was built around the innovative and powerful molecule ambertonic. “This composition is an exploration of a different facet of oud. It has been expressed before through its woody, spicy and animalic aspects. But to me there is also a fruity facet in it, that, if dressed properly, makes it shine in another way. That is why this juicy, ripe mango in the top note can be experienced, as it blends with this aspect of the oud. The fruity and animalic facets of osmanthus are linking the mango and the oud together. A careful blend of different soft woody notes, vanilla and orris, make sure the bottom notes stay smooth and accompany the oud with elegance and richness, taming the more animalic aspects of it.”
Astrum Nova not only captures the zeitgeist of fruity sophistication but also hints at the future of fragrance continues David “I believe we’ll see a growing shift towards natural extractions — fruits, nuts, and botanicals rendered more authentically than ever before.”
With a scent that evokes starry skies and sun-kissed gardens, Astrum Nova is a story of light, nature, and elegance — perfect for those who seek both intense boldness and grace in their fragrance.
Astrum Nova launches on 4th July 2025 as part of the Lustrous Collection, available from www.electimuss.com.
