Let’s be real—when your roots are creeping in but your next salon visit is still weeks away, it’s not just a style choice. It’s financial strategy. Enter recession blonde—the subtly grown-out, low-fuss look that’s taking over chairs in salons and trending across social feeds. It’s effortless, it’s cool, and it’s saying a lot more than “I skipped a toner.”
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Move over vanity—confidence is the new beauty currency. According to new research from Cynosure Lutronic, a global leader in energy-based skin technology, a staggering 61% of people undergoing aesthetic treatments say they’re doing it to feel more confident—not just to look better. The nationwide study, which surveyed individuals aged 25 to 64, reveals a major shift in how we think about skincare: it’s no longer a luxury, but a form of self-care.
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Camouflaging techniques using permanent makeup are most often used to minimise the visibility of post-surgical scars (such as from mastectomies, C-sections, or facelifts), stretch marks from pregnancy or weight fluctuations, trauma-related scarring, and skin discolouration from conditions like vitiligo or self-harm. These procedures are especially popular among clients seeking a long-term solution to regain confidence in their appearance, particularly when conventional makeup or skincare proves insufficient. According to industry data, the global permanent makeup market is projected to grow from $162.9 million in 2025 to $277.8 million by 2032, reflecting rising consumer demand for restorative and corrective treatments within aesthetic services. This growth underscores a broader shift in the beauty industry toward treatments that offer both cosmetic enhancement and emotional empowerment.
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New professional beauty treatments are making waves this season, with a focus on science-led innovation and multi-functional results. From Dermalogica’s vegan exosome-powered microneedling to the barrier-boosting calm of Skeyndor’s Aquatherm facial, the latest launches deliver high-performance solutions for skin and scalp alike. Whether it’s the tech-driven body sculpting of LPG Cellu M6 Infinity or the follicle-reviving power of Keralase, these seven standout treatments represent the cutting edge of non-invasive beauty.
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Collagen tape has recently been touted as an easy, needle-free alternative to Botox injections for reducing wrinkles and fine lines. But can collagen tape truly replace the clinically proven effects of Botox? To find out, we spoke to Dr Kady Garib, Cosmetic Injector at Thérapie Clinic, and examined the scientific research behind both treatments.
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As GLP-1 medications like Ozempic surge in popularity for weight loss, so too does a new aesthetic concern—'Ozempic face.' This feature explores the rise of facial volume loss and skin laxity linked to rapid weight loss, and the cutting-edge treatments—from bio-stimulators to radiofrequency devices—now in high demand to restore youthful definition and balance.
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Gina Conway shares her expert strategies for turning first-time salon visitors into loyal, long-term clients. Drawing on her experience as a sustainability leader and salon owner, she explores how authentic service, strategic marketing, and team empowerment can plug the ‘hole in the bucket’ and drive lasting business growth.
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Meghan Markle has recently opened the doors to her beauty cabinet, giving fans a curated glimpse into her everyday essentials with the launch of her “shopy my” platform.. With an emphasis on effortless glow and hydration, Meghan's beauty choices blend accessible brands with luxury indulgences.
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A troubling trend is emerging within the aesthetic medicine industry: the rise of 'injectable parties.' These social gatherings, where groups receive cosmetic treatments like Botox and dermal fillers in non-clinical settings, often involve alcohol consumption and are facilitated by individuals lacking proper medical qualifications. This practice poses significant risks to public health and underscores the urgent need for stricter industry regulation.
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Charles-Edouard Barthes, founder of Evidens de Beauté, shares how his Franco-Japanese heritage inspired a luxury skincare brand rooted in ritual, precision, and sensorial elegance. In this exclusive interview, he reveals the personal story, philosophy, and science behind the brand’s quiet global success.
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The global hair extensions market is booming, projected to reach USD 4.77 billion by 2032, with human hair extensions, particularly Remy hair, leading the charge. In North America alone, the sector is set to grow at a CAGR of 7.68%, reflecting an increasing consumer shift towards premium, ethically sourced products. Unlike synthetic alternatives or non-Remy human hair, Remy hair is sourced, processed, and crafted with precision to maintain its integrity. We deep dived into the brand Great Lengths how the Italian born brand preserved the integrity of the hair while ethically sourcing donated locks - and how they end up polished sleek salon extensions.
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Skinny brows are strutting back into the limelight, driven by Gen Z's social media obsession, runway appearances, and celebs like Juno Temple proudly flaunting sleek, sharp arches. This trend boldly reminds us that when it comes to brows, sometimes less is more.
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The allure of becoming a certified eyelash technician through an online course priced at just £12—down from £109—is undeniably tempting. However, do such courses provide sufficient training to ensure both practitioner competence and client safety in the beauty industry?
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Debuting in July 2025, the Britannic Explorer, A Belmond Train, U.K. announces the ultimate in slow luxury with a partnership with leading British wellbeing brand, Wildsmith, and an exclusive Wellness Suite on board the train. Renowned for a nature- inspired approach to wellbeing, for the first time, Wildsmith brings its expertise to a train, curating treatments exclusive to, and inspired by the journey, and offering guests a serene escape to harmonise the body and mind.
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According to Google trends, in the past 30 days UK Google searches for 'eczema on eyelids' and 'eczema on eyelid treatment' have both been at breakout - aka increased by 5,000%! On top of this SkinToker Natalie O'Neill posted a video highlighting how gel or acrylic nails, and cheap metal jewellery could be triggering eyelid eczema. We spoke to Dermatologist, and founder of eczema-skincare brand Dermatology M, Dr Mazin Al-Khafaji to give us more insight.
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Aesthetic medicine is no longer an industry dominated by women. In recent years, there has been a significant increase in men opting for tweakments, particularly Botox and skin-enhancing treatments. According to the British College of Aesthetic Medicine, the number of men undergoing aesthetic procedures has risen by 70% since 2021, with men now accounting for 16% of the market in 2024.
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The shift between seasons isn’t just about swapping wardrobes—it’s the perfect time to rethink your signature scent. As the weather transitions, so should your fragrance, adapting to the changing temperatures, moods, and energy in the air. Whether you’re craving fresh citrus notes for those first hints of spring or something warm and cocooning for unpredictable breezes, the right perfume can set the tone for the new season ahead.
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Brows have long been the unsung heroes of beauty, capable of transforming an entire face with the right shape and definition. In 2025, the focus shifts to a more effortless yet refined approach—think soft enhancements over harsh lines. From barely-there micro brows to lifted, feathered finishes, the coming year is all about striking the perfect balance between structure and natural texture. Here’s everything you need to know about the biggest brow trends set to take over.
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Wellness paths are structured experiences that guide guests through a curated sequence of spa treatments, enhancing relaxation, rejuvenation, or invigoration. When implemented effectively, these paths improve treatment efficacy, guest satisfaction, and operational efficiency. However, many spas fail to offer clear guidance, leading to suboptimal experiences.
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At this time of year, with the cold outside and indoor heating, eyelashes, hair, and skin are all affected. In the case of eyelashes, the surrounding area is also impacted, causing eye irritation and swollen eyelids—especially after an eyelash treatment.
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